A videographer I work with often also has curly hair. A few weeks ago her curls were looking AMAZING, so naturally, I did what any curly haired girl would do and asked her what she had used that day!
The verdict? Eufora. Listen — I am on week two of using Eufora Hair Care and I AM OBSESSED. If the results of the product didn’t win my heart (which it did!)…their mission, vision, and everything they stand for sure does!
So much so, that I am writing a blog at midnight about it. I went to their site for the first time just now…and are you kidding me? I couldn’t get past their “Our Story” page before I opened a second WordPress window! It’s literally so good that I can’t even paraphrase. I need you to digest this goodness in it’s intended depth. Keep reading!
“With a passion for beauty, a dedication to community and a commitment to preserving the planet […] original values have stood the test of time, proving that you don’t need to compromise creativity, compassion or well-being to become successful in the professional salon industry.”
Can I get an AMEN?
“Eufora is dedicated to embracing sustainable practices in every phase of our business. We take a proactive approach to minimizing the environmental impact that our daily activities have on our world, and we believe in creating integral products that respect the environment and the people who use them.
Today, all Eufora products meet the most rigorous standards in formulation, utilizing Certified Organic Aloe along with nearly 75 different natural plant extracts and essential oils, all of which are classified as renewable resources and considered biodegradable.
Eufora never uses mineral oil or artificially created colorants. Our fragrances are complex and naturally derived.”
IT DOESN’T STOP THERE.
They evaluate all of their raw materials on three standards:
- Ecologically Correct Harvesting — is the natural environment a healthy one and is harvesting done in a responsible manner?
- Socially Fair Practices — they MUST deliver positive benefits to the communities that grow, produce, and live in the area of harvest
- Economically Fair Trade — ensure fair demand AND they give back!
Okay, now that we are ALL swooning…let me tell you how GREAT their stuff is. I started with two products — both of which I will NOT live without ever again!
You can use this product to get a soft, sleek blowout, to enhance curls/waves, define layers, and banish frizz. it is a super lightweight control that doesn’t leave your curls feeling crunchy. I have not used it for a blowout yet, but the results I have had using it on my towel dried curly hair are mind-blowing. And I’m sorry, but how luxurious are these ingredients? Meadowfoam Seed, Brazil, Argan, Kukui, Neem, and Cranberry Oils. Yea…I know…I am drooling.
This product is great to use for adding shine and moisture into the hair. I love to use this in the morning after having slept on my curly hair. Today I added some to my locks before I went to the beach because the ingredients help to filter sun rays that damage your hair! It’s super lightweight and non-greasy. Word has it that it can also be used as a detangling spray on wet hair…just in time for swimming season.
I am dying to get my hands on even more of their products. Go check out their FULL, exhaustive line! We all know I test on me before I add things to my kits…and I am talking a major hair kit revamp is in the near future 🙂
You’ll likely never read this..,.but THANK YOU EUFORA for being such an admirable company that actually DELIVERS.